Radi joined Zain Jordan in 2010 as Data Strategy Director, where he supported Zain’s CEO to transform Zain from a mobile only to integrated operator. Before joining Zain, Radi worked for Palestinian Telecom Group as Marketing Director and has held various Product management and Business Development roles at AT&T and Lucent Technologies Europe Middle East and Africa. During his career he was involved in numerous projects where he advised and implemented next generation network transformation strategies for major operators like Orange Group, Vodafone, T-Mobile and Telefonica. Radi has a MSc. in Applied Physics from Delft University of Technology in the Netherlands.