Radi El Fassed

Business Marketing Director

Zain Jordan

Radi El Fassed, currently holds the position of Business Marketing Director at Zain Jordan. In this role he is responsible to develop and market, Zain’s products and services that serve the Business and Government sectors. He managed to position Zain as true integrated operator serving Jordan’s biggest enterprises in less than a year. Radi has 15 years experience in the international Telecommunications industry where he held various positions in the field of Product Development, Network Architectures, Network and Business Strategy, Marketing & Business Development.

Radi joined Zain Jordan in 2010 as Data Strategy Director, where he supported Zain’s CEO to transform Zain from a mobile only to integrated operator. Before joining Zain, Radi worked for Palestinian Telecom Group as Marketing Director and has held various Product management and Business Development roles at AT&T and Lucent Technologies Europe Middle East and Africa. During his career he was involved in numerous projects where he advised and implemented next generation network transformation strategies for major operators like Orange Group, Vodafone, T-Mobile and Telefonica. Radi has a MSc. in Applied Physics from Delft University of Technology in the Netherlands.

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