Ashraf is the MEA Director of Business for Group-IB and overseas Business development & execution across Direct sales, channel partners, distribution and corporate businesses. He brings over 25 years of entrepreneurial experience in the high tech from leading roles at Fireeye (Channel Sales Director), Microsoft (Telecom Sector, channel sales Director) and Telstra (Head of Enterprise & government Solutions sales). Ashraf coached, lead and recruited a number of talented individuals and teams to deliver both outstanding business outcomes and strong partner insights and relationships.

Ashraf attends to a number of Technology and telecom commercialization forums and is a speaker and presenter to many regional forums and startup entrepreneurs.

He is a certified business coach and received many execution and coaching excellence awards.

Ashraf holds a bachelor degree in business from Ain Shams University, Egypt, 1989.